Prepared for Southwest Virginia 4-H Center · September 29, 2026

From twenty donors to a
$60 million campaign.

A fundraising engine built for a team of five, ready to turn campers, quilters, and Spring Reunion guests into a real donor base.

Business objective

$60 million capital campaign

Funded in phases: keeping camp running today, then a new dining hall and wedding venue, then community amenities like pickleball and a mini-golf and cornhole green. Renovating the 1880s and 1960s-era buildings starts with an estimated $150,000 restoration of the barn.

Your Mission, Multiplied

For over 50 years the 4-H Center has given kids and families in southwest Virginia experiences they remember for a lifetime, run today by a team of five full-time and two part-time staff, largely on earned income from camp, scrapbooking retreats, and family reunions Jeff has grown 400 to 600%.

Bloomerang's growth projection for the 4-H Center points to roughly $27,850 in new fundraising in year one, nearly 11% on top of a $250,000 baseline, without adding a single hour to anyone's week.

⚠ Couldn't find a specific staff/volunteer hours-saved figure for Southwest Virginia 4-H Center in the call notes or research. Madalyn, do you have a number from the Growth Projection Report appendix, or an estimate you'd like to use here?

$60M
Capital campaign goal
750
Projected Spring Reunion guests
24,000+
Nonprofits trust Bloomerang

Why now

The Spring Reunion is the moment

The first-ever Spring Reunion, projected at 750 guests with a Friday family day and a Saturday gala and live auction, is a natural, non-invasive way to finally capture contact information from people who've never been asked. October through December, historically the Center's slowest months, is the runway to get set up before it needs to perform.

Why change

A data problem, not a donor problem

The 4-H Center runs on five full-time and two part-time staff with no donor database: an inherited list of about 40 names, half deceased, narrowed to 20 active givers tracked over a decade. Hundreds of campers, quilters, and reunion guests pass through every year with zero contact information captured.

Why Bloomerang

Built to run itself for a small team

Wealth screening and DonorSearch prospecting to find donors Jeff doesn't know he has yet, automated stewardship so thank-yous and soft asks happen without adding to anyone's week, and Penny surfacing who to call each morning, all in one system alongside QuickBooks.

Click to Access the Materials

Call Recordings

⚠ These are the direct Gong call links. Madalyn, please confirm Gong external sharing is turned on for these before sending to Jeff, or swap in whatever link you know is client-shareable.

Madalyn Kiewiet
Prepared for you by
Madalyn Kiewiet
Account Executive, Team Bloomerang

Hi Jeff! I'm Madalyn, your Bloomerang Product Specialist. This is your dedicated Bloom Room, where you'll find resources to learn more about how Bloomerang can help you achieve your fundraising goals and build strong donor relationships. If you have any questions, please don't hesitate to reach out.

949-444-0227  ·  madalyn.kiewiet@bloomerang.com

Prepared for Southwest Virginia 4-H Center · September 29, 2026

From twenty donors to a
$60 million campaign.

A fundraising engine built for a team of five, ready to turn campers, quilters, and Spring Reunion guests into a real donor base.

$60M
Capital campaign goal
750
Projected Spring Reunion guests
24,000+
Nonprofits trust Bloomerang
94%
Bloomerang renewal rate
"We just have to figure out how to get their info out of them."
Jeff Connell, Center Director, Southwest Virginia 4-H Center

The fragmented stack problem

Five tools. Zero integration.
One overwhelmed team.

Without Bloomerang, Southwest Virginia 4-H Center needs separate systems for every function. None of them talk to each other.

🗂️
CRM
$1,200 to $2,400
No CRM today
✉️
Email Marketing
$300 to $600
No email tool today
🎟️
Event & Auction Software
$500 to $1,200
Spring Reunion gala + auction
💰
Wealth Screening
$4,000
DonorSearch direct
📊
Reporting / AI
$600+
Add-on tools
Up to $8,300+/yr
in separate tools
→ Integrations that break.
Data that doesn't talk.
→ Jeff managing
five systems alone.

Interactive ROI calculator

Move the sliders. See the future.

Seeded with Southwest Virginia 4-H Center's numbers from our calls. Adjust to match your goals.

Your inputs

Current annual giving$250,000
New donor emails captured at events50
Major gift prospects2
Hours saved on donor admin per month20
Value of an hour of staff or volunteer time$25
Based on Bloomerang client averages: 47%+ fundraising lift, 154%+ first-time donor retention, 13%+ major gift growth.
Projected Year One total
$0
After your Bloomerang investment
Fundraising lift (47%)
$0
Conservative estimate
Major gift potential
$0
Avg $5K per prospect
Time saved, valued
$0
20 hrs per month at $25 per hour
New donor value
$0
From event email captures
ROI on your Bloomerang investment
1 to 1
Conservative estimate, Intelligent Giving Platform Pro

IGP · Predictive donor intelligence

Does IGP pay for itself?

Move the slider to your record count. Any one of the three outcomes below covers the annual cost on its own, and most organizations reach all three.

IGP ROI Calculator

How many outcomes does it take to cover the cost? Usually fewer than you'd think.

Constituent Records
1K 2.5K 5K 15K 25K 40K 60K 80K 100K
-
MAJOR GIFTS
-
LAPSE SAVES
-
MONTHLY CONVERTS
⭐
Scenario 1: Major Gift Identification
GIFT THRESHOLD
DONORS NEEDED
TOTAL REVENUE
⚠️
Scenario 2: Lapse Prevention
AVG ANNUAL GIFT
DONORS TO RETAIN
REVENUE SAVED
🔄
Scenario 3: Monthly Giving Conversion
MONTHLY VALUE
CONVERTS NEEDED
ANNUAL VALUE

The cost of doing nothing

Every year Bloomerang waits is money the mission never sees.

These figures come straight from Bloomerang's Growth Projection Report run against Southwest Virginia 4-H Center's own numbers on September 24, 2026.

This year

Projected new fundraising Bloomerang would help Southwest Virginia 4-H Center capture in year one, on top of the $250,000 baseline.

$27,850

By year two

Cumulative projected growth by the end of year two, compounding as the donor base and stewardship automations mature.

$58,802

By year three

Cumulative projected growth by year three, the point where the $60 million campaign needs real fundraising infrastructure behind it most.

$93,203
94%
Renewal rate
24,000+
Nonprofits served
154%+
First-time donor retention
47%+
More raised on average
13%+
Major gift growth
673
Years of nonprofit expertise

What's included

Every tool Southwest Virginia 4-H Center needs.
Nothing it doesn't.

Everything needed to build a donor base from zero and support a $60 million campaign, without adding headcount.

CRM

Donor management

Up to 1,000 records, unlimited users, household tracking, soft credit attribution, pledge management, and in kind donation tracking, all in one profile.

Email Marketing

Built in communications

Drag and drop email builder plus unlimited Journey Automations running simultaneously. No separate subscription. No integration to maintain.

Events & Auctions

Ticketed events, peer-to-peer, and auctions

Sell tickets, run peer-to-peer campaigns, and host live or online auction bidding, all capturing attendee contact info automatically. Built for exactly the kind of Spring Reunion gala the 4-H Center is planning.

AI

Penny, your AI fundraising partner

Prepare for donor meetings, identify major gift ask amounts, write personalized thank you emails, and prioritize the team's daily to do list, all powered by Southwest Virginia 4-H Center's own data.

Wealth Screening

DonorSearch wealth screening and prospecting

Charitable giving history and capacity indicators built into every donor profile, plus DonorSearch prospecting to surface new donor names Jeff doesn't have a list for today. Included, not a future ask.

Automations

Smart retention tools

Automatic recurring card updates, first time donor flags, and lapsed donor identification, running in the background, always.

Meet Penny

Your AI fundraising partner.
Built on your data, not generic advice.

An illustrative look at how Penny works once Southwest Virginia 4-H Center's donor history lives in Bloomerang, based on what we walked through in the demo.

What Penny does for Southwest Virginia 4-H Center

Every other AI tool gives every nonprofit the same generic answer. Penny is trained on your specific database, so her advice reflects your donors, your history, your mission.

🎯
Major gift asks, Penny analyzes giving history and capacity indicators and tells you exactly what to ask for, and how to frame it.
✉️
Thank you emails, Penny writes personalized acknowledgments referencing the donor's full relationship with the 4-H Center, not just today's gift.
📋
Daily priorities, Penny reviews overdue tasks, thank you calls needed, and lapsed donors, then builds the team's to do list in priority order.
✦
Penny
Intelligent Fundraising Partner, Bloomerang
What should I prioritize today?
Once your donor data is in, I'll flag your top prospects automatically. Here's the kind of thing I'd surface: a longtime donor whose optimal ask just crossed a new threshold.
Once your data is imported
$3,000
Likely range: $2,000 to $4,000
Can you draft the ask email?
Drafting a personalized email now, referencing her full giving history and this year's Spring Reunion campaign.

Competitive comparison

What a fragmented approach costs you

FeatureBloomerangOther platforms
Built in email marketing✓ Included~ Often a separate add-on
Built in event, ticketing, and auction tools✓ Included~ Often a separate vendor
Built in wealth screening✓ Included✗ Usually a paid integration
Penny AI fundraising assistant✓ Included✗ Not typically offered
Unlimited Journey automations✓ Included~ Often capped
QuickBooks Online integration✓ Full sync~ Varies
Unlimited phone support✓ Included~ Varies by vendor

Jeff mentioned speaking with a couple of other vendors, but didn't name them on either call, so this table compares to fundraising platforms generally rather than naming specific competitors. Madalyn, let us know if you'd like specific vendors named here instead.

What nonprofits say

They were new once, too.

"We did a Bloomerang demo and I was like, 'This is it.' It has everything we want, everything we'll need in the future. It's so intuitive, and the onboarding process was very seamless."
Becca Gray, Pensacola Habitat for Humanity
"Bloomerang is one of the best giving platforms I've ever seen. It makes it so easy to run everything from peer to peer fundraising, to transaction reports, to event check in."
Beth Hill, Lakeland Volunteers in Medicine
"We did our due diligence looking at other CRMs, but Bloomerang was the clear winner. With Bloomerang, I feel like we're finally running the department the way it should be run."
Julie Angulo, ScholarMatch

A camp like yours

Hiram House Camp nearly doubled their fundraising with Bloomerang.

A youth-development camp in Ohio, much like the 4-H Center, used the Bloomerang Giving Platform to build real fundraising infrastructure around its mission.

The result

From $225,000 to $423,000

$56,000

Grown from a $5,000 signature event, Sunday Supper

Source: bloomerang.com/results/hiram-house-camp

See it in action

Resources worth a look.

Madalyn will send links to these once the proposal is finalized.

How AI Helps Nonprofits Find Fundraising Opportunities
▶

How AI Helps Nonprofits Find Fundraising Opportunities

How AI Helps Nonprofits Prepare for Donor Meetings
▶

How AI Helps Nonprofits Prepare for Donor Meetings

Bloomerang + DonorSearch Batch Screening
▶

Bloomerang + DonorSearch Batch Screening

The transformation

Southwest Virginia 4-H Center: before and after.

Without Bloomerang

⚠️No donor database, just an inherited list of 40 names, half deceased
⚠️Hundreds of scrapbookers, quilters, and reunion guests pass through with zero contact info captured
⚠️Giving-day donations funneled through Virginia Tech's foundation, keeping only about 6%
⚠️Thank-you notes handwritten one at a time for a hand-picked few
⚠️No way to know which past camper or volunteer could make a major gift today

With Bloomerang

✅One CRM capturing every camper, donor, and event guest automatically
✅QR check-ins and event registration quietly building the donor list at every reunion and quilting retreat
✅Direct online giving and recurring gifts that land with the 4-H Center, not routed through a foundation
✅Automated, personalized thank-yous and stewardship sequences running without adding to anyone's day
✅Wealth screening and Penny surfacing which alumni and donors are capable of a major gift for the $60 million campaign

Your investment

Everything Southwest Virginia 4-H Center needs to launch.

A single bundle, priced for a five-person team building a donor base from zero.

⏱ This pricing is valid for 30 days from September 29, 2026.
Bloomerang Intelligent Giving Platform Pro

CRM, Fundraising, DonorSearch, and Coaching, together.

  • CRM database, up to 1,000 records, unlimited users
  • Unlimited phone, chat, and email support
  • Giving+: embedded donation forms, text to give, and standard ticketed events
  • Outbound text fundraising campaigns
  • Peer-to-peer fundraising
  • Auctions, for the Spring Reunion gala
  • Unlimited Journey Automations for stewardship
  • Penny AI fundraising partner
  • DonorSearch wealth screening and prospecting
  • Coaching: Core Package, 1:1 fundraising strategy sessions
  • Free QuickBooks Online sync
$8,879
per year
Total first year investment.
Why organizations stay

94% of Bloomerang customers renew, among 24,000+ nonprofits.

It's not because they're locked in. It's because the system works, and the team behind it genuinely wants nonprofits to succeed. When you thrive, we thrive.

94%
Renewal Rate

The path forward

From here to go live.

A shared plan for Southwest Virginia 4-H Center and Team Bloomerang, so nothing falls through the cracks between now and launch.

Sep 17, 2026

Discovery call

Reviewed the 4-H Center's fundraising goals, the $60 million capital campaign, and current gaps in donor data.

Bloomerang
Sep 21, 2026

Demo

Walked through the CRM, wealth screening, Penny AI, and event and auction tools mapped to the Spring Reunion and the capital campaign.

Bloomerang
Oct 2, 2026

Proposal review & agreement

Finalize pricing and the agreement for Intelligent Giving Platform Pro, plus DonorSearch and coaching.

Bloomerang
Oct through Dec 2026

Configure & load the Reunion

Set up Bloomerang, build event ticketing for the Spring Reunion, and get the team comfortable with the platform during the Center's slowest rental months.

Southwest Virginia 4-H Center + Bloomerang
Jan 2027 onward

Go live for year-end and the Spring Reunion

Begin capturing gifts and contacts from end-of-year giving momentum, fully instrumented ahead of the Spring Reunion, the biggest data and dollar opportunity in 4-H Center history.

Southwest Virginia 4-H Center

See it in action

Resources worth a look.

Madalyn can walk through any of these live on your next call.